Ben & Jerry will be hosting their Free Cone day, tomorrow April 21. Participating locations will be giving away one scoop of their famous ice cream between noon and 8pm.

This year marks their 31st annual anniversary of this event. They are launching their newest values-led flavor, Chocolate Macadamia. The flavor features Fair Trade vanilla, Fair Trade chocolate and sustainably-harvested macadamia nuts.

“Our newest flavor intentionally sources ingredients from around the world so that it provides social, economic and environmental benefits by virtue of the way we source them. It proves that thirty years later we can continue to make business decisions that are good for the growers, their families and their communities around the world. Oh, did mention the new flavors we’ve just launched are out of this world too!” – CEO (Chief Euphoria Officer) Walt Freese

Ben & Jerry broke the corporate image showing us that you can make a profit and give back to your community. 31 years later they are still shownig their thanks. The first year they did it was truly to say “thanks” for their first successful year in business.

To find a location near you, visit www.benjerry.com

Thank you Laura Berger for bringing this to my attention!