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Breathable Chocolate – Le Whif

April 10, 2009
Scott Mindeaux, Editor

3 Disguised Foodies commented on this...

“Over the centuries we’ve been eating smaller and smaller quantities at shorter and shorter intervals.  It seemed to us that eating was tending toward breathing, so, with a mix of culinary art and aerosol science, we’ve helped move eating habits to their logical conclusion. We call it whiffing.”

lewhif2This says Harvard Professor, David Edwards, lead inventor of a new sensory sensation, Le Whif. Le Whif is a new way to “eat” chocolate. In addition to being breathably cool, this is chocolate with ZERO calories!

Le Whif is about the size of a short cigar and looks like an asthma inhaler. You extend the color cap (each cap represents the added flavor like mango, raspberry or mint) that will mix with the chocolate air. Once extended, you breath in the other end of the tube much like a cigarette or cigar. On your first inhale you are hit with cocoa bliss!

I haven’t tried one of these in person, yet. I have my order in and as soon as I get them, they will be tested and you’ll read about it here first.

Le Whif will make its world debut in Paris on April 29. From there it will make it to the States at the All Candy Expo in Chicago from May 19th to the 21st.

David Edwards

David Edwards

Le Whif has an interesting beginning. In the spring of 2008, Edwards along with some of his students did some experients at Le Laboratoire in France. It was there this innovative device came to life. Along with Theirry Marx, they are excited for thier debut and working hard to come up with new flavors.

You can pre-purchase your Le Whif by visiting their website at http://www.lewhif.com

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3 Comments »

  • More on Le Whif | Foodie In Disguise said:

    [...] don’t know why I’m all a-gog (sp) about Le Whif, probably just cuz it’s different. I placed an order with them cuz I wanted to try one out [...]

  • Scott Mindeaux, EditorNo Gravatar (author) said:

    Kim: Thank you for the link alert. Yeah it is a weird concept, but I like weird! :) I had to stop drinking regular coke a couple of years ago due to my Type II Diabetes – so spending good money on zero calories for me was is essential for my health.

  • KimNo Gravatar said:

    You have a typo in your link above. It should read http://www.lewhif.com

    Weird concept – I won’t be the first one to be paying good money for zero calories, but I don’t do diet coke either.

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